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Increase Your Facebook EdgeRank, Reach and Engagement

What determines how many fans see your posts and which posts they see?  It may seem random or arbitrary, but there is actually a very specific algorithm called EdgeRank that determines where every post shows up.  Much like the Google algorithm determines keyword rank for specific searches, EdgeRank determines where every post is displayed.   For those that want to know how EdgeRank works we explain the details at the end of this blog post, and for those that just want to know how to get your Pag

Esotech

Reputation Repair & Management, Learn from the Worst and be the Best

Reputation repair and reputation management is a hot topic today as social media and blogs are exploding in popularity.  Social media is making it increasingly easier for an irate client, customer, or employee to smear your company name and make it very public.  In fact, without a great deal of skill it is fairly easy to create negative content via social media and blogs that will rank in Google or Bing searches such as Company Name Scam or Brand Name Scam.  On twitter the popular hashtags for t

Esotech